
MiYoga – Yoga studio for mindfulness and balance

Project Name
MiYoga - Yoga Studio in Uppsala
Overview
A calm, inviting website for a yoga studio offering daily classes for all experience levels.
Challenge
To create a design that conveys calm, well-being and a positive atmosphere, while remaining clear and functional.
Goal
A harmonious, intuitive website that builds trust, inspires visitors, and enables easy booking of courses.
Design approach & decisions
Colors & Typography:
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Warm, earthy colors combined with soft purple tones for a relaxed atmosphere
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Soft, elegant serif font for headings, complemented by a simple sans-serif for readability
Structure & Layout:
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Clear, airy sections with plenty of white space for a calm effect
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Strategically placed call-to-action elements for seamless booking


User experience & interactivity
Intuitive navigation:
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Clearly structured content with direct access to courses, studio information and contact options
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Clear call-to-action buttons for booking and further information
Optimized user experience:
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Attractive images and gentle animations enhance the emotional connection
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Building trust through personal texts and authentic studio insights
Result & added value for the customer
Harmony between aesthetics and functionality:
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A design that radiates calm and invites users to linger
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Efficient structure that focuses on yoga classes and the well-being of clients

